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 Survey Measures: Media Usage
 
One source, complete media usage data.
 
Magazines
 
Average Issue Audience
Personal Ratings of Specific Magazines
Time Spent and Place of Reading
Over 250 Titles
Recency and Frequency of Readership
...and More
   
Television
 
Viewing Time Periods
Yesterday Viewing
Digital Cable
Past Week Viewing
Pay-Per-View & Video-On-Demand
600+ Programs
In-home Movie Viewing
Television Networks
Viewing Frequency
Cable/Satellite/Premium/Digital
Viewer Attention
...and More
   
Radio
 
Regular Listening
Place of Listening
Listening Time Periods
Specific Stations
Radio Formats
Satellite Radio
Yesterday Listening
...and More
   
The Internet
 
Personal Computer Ownership
Internet Music Downloads
Place of Computer Usage
Internet Activities
Internet Availability and Connectivity
Service Providers
Usage Frequency & Time Spent
Major Web Sites Visited
   
Cellular Telephones
 
Number of working phones in household
Cellular/Digital Phone Brands
Working Cell Phones and Land Lines
Telephone Accessories
Cell Phone Service Providers
...and More
   
National Newspapers
 
NY Times, LA Times,
Time Spent and Place of Reading
Wall St. Journal, USA Today
Recency and Frequency of Readership
Average Issue Audience
...and More
   
Local Newspapers
 
Average Issue Audience
Sunday/Weekday Readership
Specific Titles
Recency of Readership
 
...and More
Yellow Pages
 
Usage Frequency
Home/Work Usage
Online/"Paper" Versions
Items Referenced Prior to Purchase or Use
 
...and More
   
 
 
 
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