Mediamark Research 
Fall 2007 Technical Guide

Fall 2007 Magazine Groups

The composition of the magazine groups at the time of reporting is as shown below. The audiences reported for these groups are the gross audiences in all instances.

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The Bonnier Outdoor Group

Hachette Men’s Package

American Photo
Boating
Car and Driver
Cycle World
Flying
Popular Photography & Imaging
Road & Track

North American Fisherman /North American Hunter Group

North American Media Women's Group

Cooking Pleasures
Gardening How-To

The Parenting Group

Baby Talk
Parenting

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There are instances of alterations in the frequency of publication either by adding or dropping issues in specified time periods. This should be borne in mind when using the data.

MAGAZINE	MEASURED AS	ACTUALLY
American Way	Biweekly	Published 2 times per month, not every 2 weeks
American Woodworker	Bimonthly	Published monthly for October & November.
Arthur Frommer’s Budget Travel	Monthly	Combined issues for July/August & December/January.
Atlantic Monthly	Monthly	Combined issues for January/February & July/August.
Baby Talk	Monthly	Combined issues published for June/July & December/January.
Bassmaster	Monthly	Combined issues for July/August & September/October
Bicycling	Monthly	Combined issue for January/February.
Blender	Monthly	Combined issue for January/February.
Business Week	Weekly	Combined issue published for July, August & December/January
Coastal Living	Monthly	Combined issues published for January/February & July/August
Cooking Light	Monthly	Combined issue published for January/February.
CosmoGIRL!	Monthly	Combined issues published for June/July & December/January.
Country Home	Monthly	Combined issues published for December/January & July/August.
The Economist	Weekly	Double issue published in December.
Elle Décor	Monthly	Combined issues published for  January/February & July/August.
Entertainment Weekly	Weekly	Double issues published in June/July, December/January & April/May.
Everyday Food	Monthly	Combined issues published for January/February & July/August.
FamilyFun	Monthly	Combined issues published for July/August & December/January.
Family Handyman	Monthly	Combined issues published for July/August & December/January.
Field & Stream	Monthly	Combined issue published for December/January.
Forbes	Bi-Weekly	Weekly issues published in April & October. Published Monthly in August.
Fortune	Bi-Weekly	Published monthly in January
Garden Design	Bimonthly	Published monthly for March, April & May.
Health	Monthly	Combined issues published for January/February & July/August.
Home	Monthly	Combined issues published for July/August & January/February.
Hunting	Monthly	Combined issues published for February/March & May/June.
In-Fisherman	Bimonthly	Published monthly for January, February, March & December.
Latina	Monthly	Combined issues published for June/July & December/January.
Men’s Fitness	Monthly	Combined issues published for June/July and December/January.
Men's Health	Monthly	Combined issues published for January/February & July/August.
Metropolitan Home	Monthly	Combined issues published for July/August and December/January.
National Geographic Adventure	Monthly	Combined issues published for June/July and December/January.
National Geographic Traveler	Bimonthly	Published monthly for March, April, September and October.
Newsweek	Weekly	Double issue published for July, August & December/January.
New York Magazine	Weekly	Double issues published in January, March, July, July/August, September & December/January.
The New Yorker	Weekly	Double issues published for December/January, February, June, July & September.
North American Fisherman	Bimonthly	February, March & April issues published monthly. Combined issue for July/August/September.
North American Hunter	Bimonthly	August, September, October & November issues published monthly.
Outdoor Life	Monthly	Combined issues published for June/July & December/January.
Parenting	Monthly	Combined issue published for December/January.
PC Magazine	Biweekly	Published monthly for January & July.
People en Español	Monthly	Combined issues published for December/January.
Real Simple	Monthly	Combined issues published for December/January
Rolling Stone	Biweekly	Double issue published in May, July & December/January.
Scholastic Parent & Child	Bimonthly	Published monthly for April, May, October & November
Scouting	Bimonthly	Published monthly in September & October. No issue published in July & August
Ski	Monthly	Combined issues published for March/April & June/July. No issues published in May & August.
Skiing	Monthly	Published monthly September-February. Combined issue published for March/April. No issues published May-August.
Sports Illustrated	Weekly	Double issues published in July and December/January.
Teen Vogue	Monthly	Combined issues published for June/July & December/January
Tennis	Monthly	Combined issues published for November/December & January/February.
This Old House	Monthly	Combined issues published for January/February & July/August
Time	Weekly	Double issue published in December/January
Traditional Home	Bimonthly	Published monthly for April, May, June, October, November & December. No January Issue
TV Guide	Weekly	Double issue published in December/January, June/July, July & November.
U.S. News & World Report	Weekly	Double issues published in March/April, July, August, December/January & January/February
Veranda	Bi-Monthly	Published monthly for September & October
VFW Magazine	Monthly	Combined issue published for June/July
Wine Spectator	Bi-weekly	Published monthly in March, April, July, August & September; published bi-monthly in January/February.
Working Mother	Bi-Monthly	Published monthly for April, May, October & November.
Yankee	Bi-Monthly	Published monthly for October ’06, November ’06 & December ‘06

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