Fall 1998 Tech Guide Definitions and Detailed Tables Sample Completion Comparison of Sample Distribution Before and After Balancing Distribution of Final Weights (Wave 37 and 38) Magazine Group Composition Frequency of Publication Newspaper Carriers for Supplements Definitions of Media Quintiles Magazine Newspaper Radio TV_Total TV_Prime Time Outdoor Definitions of Media Terciles TV_Daytime Yellow_Pages   Zip HH Income Quintiles Unweighted and Projected Audiences and Two Sigma Tolerances Median Age, HH Income and IE Income In-Home/Primary Audiences Audiences by Wave Unweighted and Weighted Demographics

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